Yesterday, I shared a story from nytimes.com about a man named Nick Burgus who shared a link as a joke. He shared a link from a listing on amazon.com for a 55 gallon drum of lubricant. Soon after, his Facebook friends started to see ads on the social media site using the comment he posted with the link, as well as a picture of his smiling mug, to advertise the sale of that industrial tub of slippery love.
CLICK HERE FOR MORE ON THE NICK BURGUS INCIDENT
So, I’ve taken the liberty of showing you how to protect yourself from the same damaging misrepresentation of your name and pictures promoted by Facebook. This can be done in four steps, and can spare you from major embarrassment or damage to your reputation.
I know some of you are thinking; “If Facebook only uses my posts to advertise to people on my friends list, so what’s the big deal?” I’ll tell you the big deal. Imagine Facebook showed your girlfriend an ad using your photo and a distorted use of your words, and that ad seemed to suggest you were gay (which I have no problem with) when you really aren’t… that could cause some serious problems in a relationship. So, I suggest you protect yourself by following the four easy steps listed above. Save yourself from the embarassment and humiliation that Nick Burgus suffered. Change your account’s Ads Setting, and prevent Facebook and it’s marketing partners from sullying your name (even if your name isn’t exactly ‘good’, it still isn’t Facebook’s or Amazon’s job to pile more dirt on it).
- Facebook ad puts lubricant joke on slippery slope (news.cnet.com)
- Eric Logan: So Much for Sharing His ‘Like’ – NYTimes.com (nytimes.com)
- Comparing Google+ and Facebook (publicrelationssydney.com.au)
- Calling A Straight Person Gay Is Not Slander, Says New York Court (towleroad.com)
- Facebook Was Stupid to Go Public (customerthink.com)
- On Facebook, ‘Likes’ As Ads (nytimes.com)
- Why is Facebook asking you for your password? (zdnet.com)
- Facebook Turns Users Into Promoters (tightwind.net)
- On Facebook, think before you ‘Like’ (macworld.com)
- Malicious slander (salemwitchhunt.wordpress.com)
- Calling Someone ‘Gay’ Is No Longer Slander in New York (theatlanticwire.com)
- Careful what you link to (roughtype.com)
- Do Not Share a Link to Personal Lubricant on Facebook Unless You Want It to Become an Ad (betabeat.com)
- Facebook User Unwittingly Becomes Sex Lube Pitchman Thanks To Sponsored Stories (forbes.com)